How can I encourage acceptance and purchase of new products among the school population?

Involve students early and often. Students often have the best ideas on the messages and tactics that will or will not work with their peers, and thus should be involved in the design, development and implementation of change whenever possible. Click on the links below for some ways to involve students:

• Student Groups
• Taste Tests
• Focus Groups/Student Surveys
• Promotional Pricing
• Establish a School Nutrition Advisory Council
• Class Projects

A great resource for engaging students is Students Taking Charge: How Healthy Is Your School And What You Can Do About It? from Massachusetts Action for Healthy Kids. This document provides useful tools such as survey templates, planning questions, presentations to decision-makers, etc. for students to use to assess their environment, plan for improvement and take action.